Our Story

We didn’t launch The Corporate Yuppie out of love for corporate America—we did it because we know how to win there. After years leading billion-dollar results, we learned this: Fortune 500 strategies work for any business, if you know how to adapt them. That’s what we do.

We deliver enterprise-level strategy to small businesses, mid-markets, and public sector teams ready to scale. As a women-owned firm, we’re not a cookie-cutter agency, we’re your growth partner, backed by a network of proven specialists.

You get one point of contact, top-tier results, and zero hassle. We vet and manage the right talent, so you don’t have to. We’re here to build solutions that last, not to consult you to death.

How We Work

Traditional agencies don’t solve real business challenges, they sell one-size-fits-all answers. You need specialists, not more headaches. That’s where we come in.

With The Corporate Yuppie, you get one account manager, a unified strategy, and a handpicked team. Creative, operational, and technical, matched to your needs. No vendor chaos. No overpriced, generic solutions. Just results.

Our Founders

We started The Corporate Yuppie because we were tired of watching businesses—big and small—get buried in corporate nonsense instead of real solutions. Our founders are obsessed with cutting through the clutter and building smarter, faster paths to success. We do this because every business deserves expertise that actually delivers. That’s why we show up, that’s the Yuppie difference.

Sue Beck
COO, Co-Founder

I believe making things easier isn’t just a perk for a select few—it’s a fundamental right for everyone. With over 20 years’ experience spanning templates, databases, healthcare, business, and tech, I’m dedicated to creating solutions that genuinely serve people, not just the bottom line.

My mission is to eliminate unnecessary complexity and build smarter, simpler systems that put people first. The goal is to free up your time so you can focus on what truly matters: your passions, your people, your life.

To me, saving time isn’t just about squeezing more into the day—it’s about making space for what’s most important. Simplicity and ease of use should be accessible to all, regardless of budget or background. By listening closely and understanding each customer’s unique needs, I strive to deliver real innovation—solutions that make life better for everyone, not just those who can afford it.

Jolene Blackwood
CEO, Co-Founder

I didn't leave the Fortune 500 boardroom because I couldn't succeed there—I left because I saw a better way to use what I'd learned. For over 15 years, I've mastered corporate strategy, digital transformation, and sales leadership; managing client portfolios worth over $10 billion. I've led high-performing teams, executed complex initiatives, and delivered the kind of results that make executives a lot of money. But the more success I had, the more I noticed something troubling: the strategies that worked at enterprise scale were completely out of reach for the businesses that needed them most.

There was the idea: The Corporate Yuppie. I wanted to build something different, a company where expertise doesn't come with arrogance, where success doesn't require sacrificing your people, and where the best strategies are accessible to businesses of every size. You don't have to choose between what's best for the business and what's best for the people. There's a better way to scale, and we know how. My work is about translating boardroom power into real-world solutions and proving that putting people first isn't just the right thing to do, it's the smartest business strategy there is.

Kim Maciekowicz
CMO, Co-Founder

I've spent over 20 years in marketing, and here's what I know for sure: the best brands don't just talk at their customers—they build real relationships with them.

Throughout my career, I've partnered with product owners and cross-functional teams to craft compelling value propositions that don't just sound good—they drive measurable growth. I've built brands that resonate, campaigns that convert, and strategies that actually stick. But what drives me isn't just the metrics; it's watching businesses finally connect with their audience in a way that feels authentic and impactful.

Here's what most people get wrong: they think branding and design are about making things pretty. They're not. There's a psychological component to how people understand, trust, and engage with your business. Your brand is who you are and how you show up—it should be at the forefront of everything you do, not an afterthought. When your brand is strategic, intentional, and aligned with your audience's needs, it doesn't just look good—it works.

My work is about helping businesses find their voice and use it effectively—not with more noise, but with more meaning. I'm passionate about empowering organizations to communicate their value in ways that build partnerships, not just transactions. Because when you get your message right, growth isn't just possible—it's inevitable.

Our Founders

Jolene Blackwood CEO, Co-Founder

Jolene Blackwood
CEO, Co-Founder